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Liberty London: Opening Hours, Christmas Dates, Store Tours and the Story of the Tudor Building

Liberty London is the mock-Tudor department store on Great Marlborough Street, just off Regent Street, and visiting it is half the point of shopping there: the building was made in the 1920s from the timbers of two Royal Navy warships, and the floors you walk on were their decks. This page covers Liberty's opening hours, including the festive hours running now and the Christmas week dates, how to get there, what is worth seeing inside, the store tours and the Seventy Five restaurant, and the story of the building.

Liberty London opening hours

Liberty is on its festive timetable, with later evenings than usual. These are the hours on the store's own directions and opening hours page:

Outside the festive period the store usually opens 10am to 8pm Monday to Saturday, with the same Sunday hours. The Sunday browsing half-hour exists because Sunday trading law limits large shops to six hours of sales; you can look around from 11.30am but the tills open at noon.

Getting there

Oxford Circus station (Bakerloo, Central and Victoria lines) is the closest. Walk south down Regent Street and turn left into Great Marlborough Street; the timbered building is unmissable. Carnaby Street is a couple of minutes' walk away, so the two make an easy pairing; see our Carnaby Street page. Piccadilly Circus is about ten minutes' walk south. Driving is not worth it: parking in Soho is scarce and expensive, as our W1 parking page explains.

What to see inside

Liberty sells across six floors, and much of the pleasure is in the building rather than the brands. The shop was built around three atriums, each originally ringed by smaller rooms with fireplaces so that it felt like a house rather than a shop floor. Look up from the ground floor through the galleries to see the carved wooden balustrades.

• Liberty print fabrics: Liberty's own printed cotton, the thing most people associate with the name, is sold by the metre alongside an in-store furnishing fabrics collection. The store also runs The Maker Sessions, dressmaking workshops led by Elisalex Jewell, co-founder of the sewing pattern brand By Hand London.
• The Fragrance Lounge and beauty hall: one of London's best places to try niche perfume; brands sold include Le Labo, Byredo, Diptyque and Ex Nihilo.
• Petals at Liberty: the florist at the main entrance, where the store tours gather.
• Designer vintage and antiques: a curated vintage fashion edit, and furniture and architectural pieces from 1850 onward sourced by the collector Patch Rogers.
• Customer Services, floor 3: where you buy Liberty Gift Coins, which are sold and redeemable only in the store.

From autumn, Liberty also stocks its Christmas shop, decorations and the annual beauty advent calendar; the 2026 calendar is on sale now and Liberty says its contents are worth over £1,300.

Store tours and the Seventy Five restaurant

Liberty runs guided tours of its Grade II listed building, covering the store's history from 1875 to today, followed by afternoon tea in the restaurant. Tickets are £110 per person including the tea. The remaining autumn dates are 6 and 13 November 2026, meeting in the Central Atrium on the ground floor; places are limited, so book through the store tours page.

Seventy Five at Liberty, named after the founding year, is the store's restaurant. It serves brunch from 10am to 11.30am and all-day dining from 11.30am, Monday to Saturday, and from noon on Sundays, with afternoon tea from 1pm every day. Walk-ins are accepted but booking is advised. For other options nearby, see our best afternoon tea in W1 list.

The story of the building

Arthur Lasenby Liberty opened his first shop on Regent Street in 1875 with a £2,000 loan from his future father-in-law and three staff. He sold ornaments, fabrics and objects from Japan and the East to a London that was fascinated by them, and the loan was repaid within eighteen months. His influence on dress and interiors was such that Art Nouveau in Italy is still called "Stile Liberty".

The Great Marlborough Street building followed in 1924, designed by Edwin T. Hall and his son Edwin S. Hall. The builders, Higgs & Hill, were given £198,000 to construct it from the timbers of two old three-decker warships, HMS Impregnable and HMS Hindustan. More than 24,000 cubic feet of ship's timber went in, and the decks became the shop floors. The 1920s Tudor revival was seen as the most crafted and English of styles, and the carved panels and pillars were made by Liberty's own furniture workshop. The building is now Grade II listed.

Tips for a visit

• Weekday mornings are the quietest time; Saturday afternoons in December are the busiest.
• Pair it with the lights: Carnaby Street's Christmas installation is on the doorstep, and the Regent Street lights are a minute away. Dates are on our Christmas lights in W1 page.
• For the rest of the shopping district, see our Oxford Street shopping page or go back to the W1 London homepage.

Sources: Liberty, directions and opening hours; Liberty, our heritage; Liberty, store tours; Liberty, Seventy Five restaurant. Hours checked 2 November 2026.